会天下精英，展世界风采。郑州职业技术学院会展策划与管理专业设立于2012年，并于当年开始招生，每年招生规模为80人左右，设两个教学班，现归属电子商务学院。
专业培养目标：注重互联网思维和创新创业理念，致力于培养德、智、体、美、劳全面发展，掌握会展项目的策划、营销、管理、设计和现场服务为核心的专业知识及技能，能够从事展览、会议、大型活动等的市场调研、活动策划与执行、项目营销、信息管理、场景设计、现场管理、数字化运作等工作，具有团队合作意识和善沟通、讲诚信、能吃苦、踏实敬业的素养，以及良好的职业精神和创新精神、德技并修的高素质技术技能人才。
就业方向：1）各地会展中心，从事场馆、会厅的运营管理等工作；2）展览及会议服务类公司，从事展览项目的执行运营、招展招商、宣传推广、文案策划、会议项目运营、销售推广、会务服务等工作；3）活动策划类企业，从事各类商务活动、演出、赛事、庆典等活动的策划与运营工作；4）旅游酒店类企业，包括旅行社、会奖旅游公司、酒店的会务服务部门等，从事相关展览、会议项目的承办和服务等工作，以及会奖旅游的策划、运营等工作；5）参展服务类企业，从事国内外展商的参展代理服务、设计搭建及物流服务等工作；6）文化媒体传播公司，从事文化艺术交流活动策划、电脑图文设计、广告业务等工作；7）一般企事业单位，从事企业活动的策划与执行、参展管理等相关工作。
学生也可以继续攻读会展经济与管理、旅游管理、工商管理等专业的本科。
教育教学：该专业现有专任教师4人，均为拥有硕士学位的“双师型”教师，胜任该专业核心课程的教学和实训；注重“以赛促教、以赛促学”，2017年以来，参加“畅享杯”全国职业院校企业经营管理沙盘技能大赛，荣获学生组团体1等奖2项、2等奖1项；2021年参加“远华杯”全国大学生会展营销策划技能大赛，荣获学生组团体1等奖1项、2等奖1项。
校企合作：与中原国际博览中心、分众传媒以及在郑一些会展服务有限公司签订有校企合作协议，开展订单培养、共建实习就业基地、教学、科研及产学合作等方面的工作。
Engage with global leaders and showcase the distinctive style of our institution to the world. The major of Exhibition Planning and Management was founded and enrolled in 2012, The annual enrollment scale is about 80 students, and there are two teaching classes. Now it belongs to the College of E-commerce.
Professional training objectives: Focus on cultivating internet thinking and fostering innovative and entrepreneurial ideas. Our commitment lies in nurturing the holistic development of students, encompassing moral values, intellectual growth, physical fitness, aesthetic appreciation, and practical skills. We aim to equip students with comprehensive knowledge and expertise in exhibition project planning, marketing strategies, management techniques, design principles, and on-site service execution.
The goal of the major is enable students to engage in market research, event planning and execution, project marketing, information management, scene design, on-site management, digital operations, etc. for exhibitions, conferences, large-scale events, etc. To equip students with teamwork awareness, good communication skills, integrity, hard work, practical and dedicated qualities, as well as good professional and innovative spirit, and high-quality technical skills with both morality and skill.
Employment directions: 1) Students can be engaged in the operation and management of venues and halls in various exhibition centers; 2) Students can work in exhibition and conference service companies, and be engaged in the execution and operation of exhibition projects, recruitment and investment, publicity and promotion, copy-writing planning, conference project operation, sales and promotion, conference service and other work; 3) Students can work in event planning enterprises, engaged in the planning and operation of various business activities, performances, competitions, celebrations and other activities; 4) Students can work for tourism and hotel enterprises, including travel agencies, conference and conference service departments of hotels, etc., to undertake and service related exhibition and conference projects, as well as the planning and operation of conference and conference tourism; 5) Students can join the exhibition service enterprises, engaged in domestic and foreign exhibitors exhibition agency services, design and construction and logistics services; 6) Students can enter the cultural media communication company, engaged in cultural and art exchange activities planning, computer graphic design, advertising business; 7) Students can work in general enterprises and institutions, engaged in the planning and implementation of corporate activities, exhibition management and other related work.
Students can also continue their undergraduate studies in exhibition economics and Management, tourism management, and business administration.
Education and teaching: There are 4 full-time teachers in this major, all of whom are with master degree and double-professionally titled teachers. The major focus on ‘teaching in competitions and promoting students' learning with competition experience. Since 2017, students have participated in the Changxiang Cup national vocational college business Management Sand-table skills Competition, and won 2 first prizes and 1 second prize for the student group; In 2021, students participated in the Yuanhua Cup National College students Exhibition Marketing Planning Skills Competition, and won 1 first prize and 1 second prize for student group groups.
College-enterprise cooperation: Our school has signed school-enterprise cooperation agreements with Zhongyuan International Expo Center, Focus Media and some exhibition service companies in Zhengzhou. The purpose is to carry out order training with enterprises, jointly build internship and employment bases for students, and cooperate in teaching, scientific research and economic output.