电子商务学院简介

发稿时间:2022-07-18 浏览次数:1136

电子商务学院成立于20226月,由原现代管理系拆分重组而成。开设有电子商务、跨境电子商务、商务数据分析与应用、市场营销、现代物流管理、会展策划与管理等六个专业,下设全球跨境电子商务研究院,其中电子商务专业为省级特色专业。

电子商务学院多举措狠抓教师队伍建设,提高教育教学质量。现有专兼职教师80余人,专职辅导员7人,专任教师中硕士及以上学历教师比例高达97%,其中20%以上具有海外留学经历,双师素质教师比例达100%。具有高级职称的专任教师9人,省级职教名师1人,市级职教专家1人,市级以上骨干教师3人,市级以上优秀教师6人。建成省级示范课程1门,市级精品在线开放课程1门,校级精品在线开放课程4门;市级以上教学成果奖8项,其中省级一等奖1项。

电子商务学院立足中原、服务世界,为郑州国家中心城市和国际商都的建设培养国际化、高素质、技能型人才。遵循以服务为宗旨,就业为导向,产学研相结合的管理理念,坚持以质量创特色、以特色创品牌,强化人才培养质量工程。先后建成营销技能沙盘实训室、企业经营决策沙盘实训室、商务沟通与谈判实训室、企业管理实训室、会展综合实训室、电子商务实训室、物流模拟实训室和物流一体化综合实训室等校内外实习、实训基地建设。与世邦、顺丰、京东等行业龙头企业联合,共创共享共生资源,深度实施产教融合,校企双元育人机制,开设世邦班等校企合作订单班。指导学生积极参加专业技能大赛和创新创业大赛,获国家级一等奖1次,二等奖3次,三等奖3次;省市级一等奖12项,二、三等奖20项。

电子商务学院紧紧围绕中原经济区建设,高度匹配郑州市‘5+4’现代服务业布局,主要服务于现代国内外商贸、现代物流、会展等产业。培养了大批以电子商务师、物流师、营销师等为特色、适应时代要求、具有开拓创新精神、并有较强实践能力的高素质、技能型经济管理类人才,学生就业率高达95%以上,毕业生深受社会好评。

The College of E-commerce, split and restructured from former Department of Modern Management, was established in June 2022. There are six majors, including Electronic Commerce(the characteristic major of provincial level), Cross-Border E-Commerce, Business Data Analysis and Application, Marketing, Modern Logistics Management, Exhibition Planning and Management, and it sets up the Global Cross-border E-commerce Research Institute.

The College of E-commerce has taken many measures to reinforce the construction of faculty and improve the quality of education and teaching. There are more than 80 full-time and part-time teachers, 7 full-time student mentors. 97% of these teachers have master degree or above, more than 20% of them have overseas study experience, and all of them are academic-practical teachers in higher vocational education. All teachers in the College of E-commerce have good ethics, enterprise work or practical experience, and have theoretical teaching ability and practical teaching ability. Moreover, there are 9 full-time teachers with senior professional title, one provincial level excellent teacher in vocational education, one municipal level excellent teacher in vocational education, 3 municipal level(or above) cadre teachers, and 6 municipal level(or above) outstanding teachers. We already have established one provincial level model course, one municipal level model course, and 4 school level model courses, and we have won 8 municipal level teaching achievement prizes(1 provincial level).

The College of E-commerce, according to the principle of based on the central China, serving the whole world, is focusing on cultivating international, high-quality ,and skilled talents for the construction of Zhengzhou National Central City and the International Business Capital’. We constantly follow the management philosophy of service aimed, employment oriented,and industry-education-research combined, aim to set up a distinctive brand with high quality to strengthen the talent training quality project. The College of E-commerce has successively built the marketing skills sand table training room, business management decision-making sand table training room, business communication and negotiation training room, business management training room, exhibition comprehensive training room, e-commerce training room, logistics simulation training room and logistics integration comprehensive training room. At the same time, the College of E-commerce has cooperated with leading enterprises such as Shibang, SF Express, and JD to create and share resources, implement integration of industry and education, and set up Order Form Class’ like Shibang Order Classand guide students to actively participate in professional skills competition and innovation and entrepreneurship competition, won the national first prize once, second prize 3 times, third prize 3 times; 12 provincial and municipal first prizes, 20 second and third prizes.

Closely surrounding the construction of the Central Plains Economic Zone, the College of E-commerce has highly matched with the 5+4 modern service industry layout of Zhengzhou, mainly serves modern domestic and foreign trade, modern logistics, exhibition and other industries. We have trained a large number of high-quality and skillful talents of economy and management such as e-commerce, logistics, and marketing specialists who can adapt to the requirements of the times, possess the spirit of exploration and innovation, and have relatively strong practical ability. Currently, the employment rate of the College are higher than 95%, and the graduates are well received by the society.