郑州职业技术学院商务数据分析与应用专业成立于2017年，2018年开始招生，每年招生规模为80人左右，设两个教学班，现归属电子商务学院。
专业培养目标：培养拥护党的基本路线，德、智、体、美等全面发展，具有良好的科学文化素养、职业道德和扎实的文化基础知识。具有一定的互联网技术与商务贸易领域专门知识，具备商务数据分析与大数据领域基础理论与基本知识，掌握商务数据收集与整理、商务数据分析、商务数据可视化、数据营销策划以及网店数据化运营管理等专业实践操作技能，懂商务管理、会数据分析、懂分析工具、会图表设计的具有一定创新创业理念的高素质、高技能复合型人才。
就业方向：本专业毕业生适合在电子商务或其他企事业单位从事商务数据搜集、整理、分析与应用、数据营销、数据图表设计、营销决策、网店推广、网店运营与管理及自主创业等工作。初始就业岗位主要包括：数据分析专员、数据分析师、平台运营专员、电商运营助理等。经过3-5年工作经验积累后，可向具有管理职能和综合业务职能的岗位发展，主要包括：数据分析经理、运营主管、电子商务主管、电子商务经理等。还可以在各级政府及事业单位简从事电子政务的策划、运营、数据分析与管理的相关工作。
教育教学：本专业现有专任教师4人，均为硕士学位。本专业与电子商务专业和跨境电商专业共享教育教学资源。
校企合作：与世邦工业科技集团股份有限公司签订有校企合作协议，开展订单培养、共建实习就业基地、教学、科研及产学合作等方面的工作。
The Business Data Analysis and Application major of Zhengzhou Technical College was established in 2017, and began to enroll students from 2018. The annual enrollment scale is about 80 students, and there are two teaching classes, now it belongs to the College of E-commerce.
Cultivation objectives: To cultivate students who support the basic line of the Communist Party of China, comprehensively develop in all ‘moral education, intellectual education, physical education, aesthetic education, and labor education’ aspects, and have good scientific and cultural literacy, professional ethics and solid basic knowledge of culture. Students possess expertise in Internet technology and business trade, In addition, students also studying basic theories and knowledge in business data analysis and big data. To enable students to master the collection and collation of business data, business data analysis, business data visualization, data marketing planning, online shop data operation management and other professional practical skills. Students will be trained to become high-quality, high-skilled compound talents with innovative and entrepreneurial ideas who understand business management, data analysis, analysis tools and chart design.
Career direction: Graduates of this major are suitable for e-commerce or other enterprises and institutions engaged in business data collection, collation, analysis and application; data marketing, data chart design, marketing decision-making, online shop promotion, online shop operation and management, self-employment, and other work. Initial employment positions mainly include data analysis specialists, data analysts, platform operation specialists, e-commerce operation assistants, etc. After 3-5 years of work experience, you can progress into positions with management and integrated business functions, mainly including: data analysis managers, operations supervisors, e-commerce supervisors, e-commerce managers, etc.You can also work in the government and public institutions involved in e-government planning, operation, data analysis and management.
Education and Teaching: The major is staffed with four full-time teachers, all of whom hold master's degrees. This major shares education and teaching resources with e-commerce and cross-border e-commerce majors.
School-enterprise cooperation: This major has signed school-enterprise cooperation agreements with SBM machinery Company. The major works with enterprises to develop students' vocational ability, establish mutually beneficial internship and employment platforms, promote integrated teaching, scientific research, and industry-academia collaboration.